How can you best describe The CEO Game? Is it a Simulation game? Or is it a Tycoon game? A Business game? maybe its Management game?
The answer is: All of the above. The CEO Game is a management business simulation in which you play as the CEO. Your job is to increase your wealth and get rich but also to promote your company. At first you need to create your own company, analyze the market, and decide in which country you’ll build your HQ. This is a major step as once you build your HQ you can’t move it. The location of the HQ will give you some benefits in your home country and will determine the currency you mostly do business in. After this you’ll need to chose the city in which to build your stores—every city and region has its own unique population. Regions vary in the age, political leanings, and socioeconomic status of its citizens, so make sure you are selling the right products to the right population. For example, a luxury product will sell well in a region with high income and almost not at all in a low income region.
You will also have to deal with the storage and shelf life of your products. Managing the storage of your stores and factories will be easier over time after you collect some data on the sells rate. You’ll also need to manage the HR department by hiring the best employees at the lowest possible cost, as well as arrange the financial reports. If you manage to create a successful company you will be able to go public (sell your shares in the stock market) or take over other companies by hostile takeovers. As a creditor or as a major share holder you will also be able to develop new products and import and export foreign products—or even go global and start selling your product in other countries, or maybe just to move the production line to low cost manufactures contraries
You as a CEO can harvest much information from the newspaper and internet about your competitors’ stats and on macro data such as average income or interest rate. If you want to be successful you’ll need to utilize every bit of knowledge.
In summary, in the CEO Game you will aim to become a leader in the global market, a highly profitable company. You will be playing in a highly nuanced and sophisticated world more realistic than any other business simulation around. And, you will be competing against people who want it as bad as you. Good luck!
The CEO Game.