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  • 17Apr

    Microsoft announced earlier this week on Kin, their new line of phones, which puts the emphasis on social networks, SMS-texting and sharing. In a press conference held this week (Monday), Microsoft has launched their brand new mobile devices which plan to stay ahead of the competition, by appealing to younger audience. According to Microsoft, the whole purpose of the Kins is to make using and interacting with social media sites like Facebook and Twitter convenient and easy. On top of that, they promise a relatively low price.

    Microsoft's Kins

    Microsoft's Kins

    The announcement itself comes as no surprise, just a short time after launching the Windows Phone 7 operating system which is intended for Premium mobile devices. Lately Microsoft realized that the cellular market is a cash cow. So now, they seek to grab a bigger bite of this market, by creating quality phones that come along with low prices, designed especially for teenagers who make use of many social networks and texting services. They want to create a device where the users’ entire “digital life” and content comes together into a single a platform, which is exactly what the users want, according to Microsoft.

    Microsoft launched two models: Kin1 and Kin2 (how original). Both of these devices look very impressive. In one button click, users can update from the Kin their status on all social networks they are members of. By moving their finger across the screen, users can decide on files that will be shared with their friends as well as decide with which friends exactly, all this- with no clicks. The device knows who are our closest friends, with whom we talk the most and respond to their social networks’ statuses. It also ranks the contacts by the frequency we make conversations with that.

    Moreover, they are Microsoft’s first mobile devices which support Zune, including an option of song recommendations and requests by other users and remotely streaming songs. The Kin1 (previously known as the Turtle) is equipped with 5 MP “shooter” with flash, mono speakers, 4 GB of on-board storage, Zune media player, and a small touch screen. On the contrary, the Kin2 is a bit better and packs a 8 MP camera and ability to shoot HD video in a resolution of 720p, 8 GB of storage ,stereo speakers, a tuner, larger sliding keyboard and a larger touch screen. Some of these are quite important when texting all of the time. Because the storage is limited, Microsoft allows backing up all the content into cloud computing- which is a new concept, especially in the cellular world.

    The supported social networks include Windows live, Facebook, MySpace and Twitter and using the “Loop” interface (for uploading content) users will be able to upload pictures and videos with no need to use additional software. In addition, Microsoft has just launched www.kin.com, the Internet hub for their new line of phones. The site itself is composed of a time-line with pictures which are attached along it, just like the “story of our life”.

    Omer Shachnai

    The CEO Game.

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  • 03Apr

    Google, Amazon and even the White House are already prepared for the iPad release and they will support it. As usual only Microsoft isn’t.

    Everybody is getting ready for the iPad. Apple is expected to start selling her tablet computer later on today, and now large service providers had announced that they will support Apple’s iPad along with other tablet PCs. The expectation is that the iPad will take the tablet PCs into the mainstream.

    iPad will it meet the expectations?

    iPad, will it meet the expectations?

    Starting from Google, the search engine giant had announced the release of special version of it’s mail service (Gmail), that is designed for tablet PCs. The new version will support the HTML 5 protocol along with other visual features.

    Amazon had announced the release of its Kindle application for the iPad. The application itself will contain few unique features designed for the iPad. Amazon kindle will directly compete with Apple who had released its own book store application. Currently Amazon already offer its Kindle application for the iPhone and iPod touch.

    The White House official blog had announced that the Whitehouse site will now fully support the iPad.

    And who is left behind? Microsoft. According to different reports, Microsoft currently does not have any plans to release an iPad version of its Microsoft Office tools. The company still waits to see how much success the iPad will gain before investing in supporting it.

    Ailon.

    The CEO Game.

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  • 05Dec

    Just two years prior to this decade’s end, the world was struck by the one of the biggest financial crises since 1929. But despite the moments of crisis and before our entrance to the second decade of the 21st century, we had witnessed many moment of success and technological invents that conquered the world. Now it is the time to go back and review the most influential financial events of the first decade in the millennium.

    Euro- became the financial star of Europe

    Euro- became the financial star of Europe

    The aforementioned financial crisis will be our kick off point. The global financial crisis was the most significant event influence- wise. When the share folders began to lose their value in 2007, no one could have though that it was just the warning sign. But, when the American banks came tumbling down one after one in the United States, everybody already knew, that this was the beginning of global economic crisis. In 14 September 2008, the crisis had gone from bad to worse, when Lehman Brothers, the American investments bank declared bankruptcy. From this point and on, it was one event after the other, indices dropped percents by the hundreds and many people were left homeless. From the beginning of this year, we started to see many signs of recovery in the economy, President Obama’s people even found the time to claim it was over, but experts still insist this is not the end.

    The golden age of the European Union: In 2002, Europe adopted the new Euro currency. The Euro is the common currency for sixteen out of twenty-seven countries who are members of the European Union. The newly born coin, replaced all the currencies which were used until then in those different countries. Just before the introduction of the Euro, the continent was swept by fears and sincere concerns, mainly due to the fact that not all of the countries were ready to receive the new currency. Nevertheless, hysteria became history, today- nearly 8 years after its introduction the Euro became the financial star of Europe.

    Another major event, which was one of the crisis’s first sprouts was the oil barrel price which reached the price of 100$ for the first time in 24 years. At the time, experts connected the rise to another decline in the US oil reserves, the price reached its climax in July 2008, but since the financial crisis was officially declared, the prices dropped to the low price of 33$, the lowest price since July 2004. But enough with these “misfortunate” events, in the year 2000 the widely renowned “Disk On Key” was invented by an Israeli company named “EM-Systems” which was later bought by Sandisk for 1.5$ billion. The easy to use, Disk On-Key became one of the most popular accessories in the world. Later on in 2001, Microsoft released the operation system Windows XP, which had two different versions one for home use and one for the business sector both based on the same core, not that I am a huge fan, but it is worth mentioning.

    YouTube’s huge deal: In February 2005, three workers of pay-pal, the online credit service, founded the world’s largest and biggest file sharing website, YouTube. In November that year, a sponsor was found and the site was born. Under-less than a year YouTube was bought by Google in one of the biggest deals in the field, when Google paid 1.65$ billion in shares for YouTube. It became so big that we can’t even imagine the web today without YouTube or other familiar sites.

    The world’s second longest Oil pipeline which was built in 2006 is the first pipeline which is capable to deliver oil from Asia to Europe, not through Russia. The pipeline stretches over 1,770 kilometers and goes through the capital of Azerbaijan and Georgia, until it reaches Turkey. Oil this, Oil that, we personally take much more interest in the iPhone. In 2007, Apple announced on their new joy toy, the iPhone. The advanced device was one of the most sophisticated yet appealing devices which were invented this decade. It revolutionized the cellular market, and made the iTunes store and the App Store well famous. The iPhone is controlled by touch, and is considered one the biggest innovations in the field of private communication.

    Britain’s big break came in the form of a nerdy boy who is a great magician. The science fiction book series of Harry Potter from J.K. Rolling became a huge success story. Million of books were sold all across the world, and with each release the sell record of the previous book was broken once again. Only in the US, the seventh and last book in the series, sold 8.3 million copies in the first 24 hours of its release alone. Microsoft’s Second Event came in 2007 when Microsoft released Windows Vista. A lot of good stuff was told about the operating system before the release, but soon it was clear that the joy was a bit too early. A little after the publication, the company declared on decreasing the price, but it didn’t make a lot of change. Today, the new Windows 7 seems to bring a fresher look and feel to Vista and could be a sign of success after that failure.

    The End of the Beetles: In 2003 came the end of an era- the creation of the classical Beetle car was stopped, after 65 years of production. The car from the house of Volkswagen, was created first in 1938, misfortunately due to the request of Adolf Hitler. Over the years, twenty million cars were made, until 30 July 2003 when the curtain was finally closed on one the milestones in the history of the automobile industry. Another means of transportation which made history, and now became a part of history on its own is the Concord Plane. The plane came out of service in 24 October 2003 with a final retirement flight that year and while we are on the subject, let us mention the First Private Flight to Space: In 21 June 2004, Space Ship 1 had complete the first private trip to space with the experienced pilot Mike Melvill on board.

    In conclusion it was a great decade in spite of the financial crisis, a decade which was full of wonderful inventions- many of whom we mentioned here, and still we barely scratched the surface.
    Omer Shachnai

    The CEO Game.

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  • 24Nov

    Blow for Yahoo? Strike on Bing? Google Acquires Teracent for Targeted Display Ad Technology

    Internet giant Google announced today on buying Teracent, an American startup company which specializes in display advertising. This is another step in Google’s waged war on the control of the advertising market, with the arch rival Yahoo and newly sworn enemy Bing by Microsoft. Unfortunately, the financial terms are undisclosed and haven’t been revealed yet. Google whose income comes mainly from textual advertising which is search related, intends to maneuver the purchase in order to base its status in the field of online graphical targeted advertising. This announcement underscores Google’s plans to double down in display advertisement.

    A New Age For Interactive Ads?

    A New Age For Interactive Ads?

    This is no surprise, last year Google completed purchasing the online advertising company Double Click, which also deals with display advertising for 3.2$ billion. Google’s CEO, Eric Schmidt claimed on September that Google plans to return to making purchases, after a minor pause, or setback if you wish, due to the global financial crisis. At the time, he also said that Google wishes to “buy a company a month” (on average). It seems Google is keen on fulfilling its chairman’s announcement: under-less than two weeks ago, Google bought AdMob, which provides solutions for cellular marketing for 750$ million in shares in a deal which is meant to sweep the cellular advertising market.

    Teracent was founded by Vikas Jha, former vice president of Inktomi, a software company which was acquired by Yahoo. Teracent, the California based company runs software that lets private advertisers, agencies and ad networks to deliver multiple versions of ads to different users across the Web and on mobile phones. It is triggered by certain information that can be determined on the user from the web such as location, gender, income and interests. A fashion giant like Lacoste or Calvin Klein would be able to use Teracent’s technology to advertise a promo for its winter collection for Vancouver viewers, while users from Sunny San Diego might see new summer accessories.

    This concept is nothing new, many competitors such as Tumri and Dapper have been behaviorally targeting viewers so they can promote customized ads. The only difference is that Google is going to use the software to automate display ads in the same manner it did with search ads, trying to make web display ads relevant more than ever for both advertisers and consumers. This move means that the entire search industry could be shifting to display ads. It’s also a slap in the face of Yahoo who previously partnered with Teracent for some business ventures. Up to now, Yahoo has surpassed Google in display ads.

    In conclusion, the move comes as a blow to Yahoo, which may have to end the aforementioned partnership with Teracent, but it’s a big win for the marketers, which will be able to create interactive ads that will customize themselves just like search ads do, hitting the iron when it’s hot. Just so you know, last year, the popular Internet search engine had an income of 22$ billion, I suggest keeping an eye on the next year’s income.

    More from The CEO Game on Google: Google’s investment in the EBM, and Google Planet.

    Omer Shachnai

    The CEO Game.

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  • 09Oct

    Earlier this summer, Microsoft unleashed its newest innovation, a hands-free motion-sensitive control system that would allow a player to control the action of games with full body movement. Project Natal does this without making the user strap on a single sensor! Instead, it uses a self-contained module that is simply added onto the Xbox 360. The video camera in it tracks body placement and movement, reads depth, tracks 48 of your body’s joints, and can track multiple players. Project Natal can even differentiate your patterned shirt from the pattern on the upholstery and your voice from background noise. This bold project completely eliminates the need for hand-held controllers and allows the player to more fully immerse themselves in the world of the game.

    Project Natal - Changing The Way We Play
    Project Natal – Changing The Way We Play

    So what does this mean for serious gaming? Obviously, seamless interaction between player and game means that simulations can be that more engaging, life-like, and therefore educational. For serious games such the army training game that we discussed earlier or flight simulations, the applications are immediate and clearly beneficial. Project Natal can sense and track a person crawling on the floor like a war simulation, or can sense a pilot’s motions in a game simply by having the player hold out his hands as though he is holding onto a wheel. In this way, it can give people extra experience in physical tasks that are otherwise hard to simulate.
    But it seems that Project Natal will have serious application to other simulations that don’t focus on physical dexterity, including business simulations. In one demo of Project Natal, a woman interacts with a boy called Milo onscreen. Milo converses fluently with the demonstrator, picking up her mood by the tone of her voice and responding accordingly, and “taking” a picture she drew from her — and he recognizes it as an orange fish! There is a lot of potential for such intelligent, sensitive characters to interact with people in business simulations. Much of the job of a CEO is interaction with people, be they clients, workers, or peers. If Microsoft can actually pull of such detailed, responsive characters, the potential for serious gaming of all sorts is astounding.
    Microsoft has yet to announce when Project Natal will become available, but keep your ears open for this exciting new development in gaming. Until then, game your heart out with other serious games, including, of course, the CEO Game.

    Tamar.

    The CEO Game.

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  • 25Aug

    Today I’m not going to talk about for or against open source, nor I’m not going to discuss the ups and downs of free software since many have done so before. Today I would like you to think global or in other words I would like you to view things universally:

    The Open Source Leaders

    The Open Source Leaders

    Suppose for just a moment that every Application, Operation System (Windows, Unix and etc), Computer-Game, etc’ internals were free to view, manipulate and redistribute. Can you imagine where could we have been today?

    Imagine Microsoft and Apple joining forces and working together.

    Google, Yahoo and Bing all doing their best to improve our search experience.

    Do we really prefer the choice instead of knowing we’re using the best application out there?

    Do we really believe that competition is the better way for the human race?

    Why wouldn’t the big companies go on and open their source code? Well the answer for that is quite simple and obvious, the reason is Money (and allot of it). It seems inevitable as long as money is at stake and obliviously there’s no big money if any in open source. On the other hand take a look at the change our world experiences thanks to free software, and the free information sharing through the Internet.

    Today’s world where more and more sophisticated applications find their way over to the cloud, it seems absurd charging money from users, take Google docs for example. Google docs became a reasonable substitute for Microsoft office and in this case money isn’t made by selling the software to the end user.

    So way isn’t it code free? Sure there’s a rich API but why Google didn’t took the next required step and publish its source code?

    It’s seems to me that we as society have this boundary which forbids us from thinking as a whole and viewing ourselves as a single unit trying to push our limits by joining forces, All for the same cause. Imagine where could have we been today if we started working together for a change.

    Looking ahead it seems the future of open source seems bright:

    Sites like http://www.codeplex.com/ and http://www.codeproject.com/ are adding new content on a daily basis and Linux base operation system seems to finds their way into more and more large organization (such as the German and Belgium governments).

    We at the CEO game understand that a competitive world is inevitable but we also believe in clarity, wisdom of the crowds, fast learning and sharing. All of which are part of thinking open source.

    I opened with a statement that I won’t be talking in favour or against open source but I’m sure you can guess on which side I’m.

    Roi.

    The CEO Game.

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