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  • 07Feb

    Television advertisement prices during the Super Bowl, The National Football League championship game, are expected to drop for the second time ever due to the financial recession.

    The price advertisers paid for the 30 seconds advertisement during the Super Bowl game, which will be held this Sunday and will be broadcast by CBS, is expected to range between 2.5 to 2.8 million dollars – which is less than the 3 million dollars price it cost in the last Super Bowl. Last year NBC had made 224 million dollars from broadcasting the Super Bowl. CBS had already sold all the advertising spots , a week faster than NBC last year. According to estimations 100 million people are expected to see the Super Bowl on TV this year.

    Super Bowl Madness

    Super Bowl Madness

    Several advertiser who traditionally bought spots on the Super Bowl , will be missing this year due to the financial recession, among them are the  car manufactures General Motors and Ford, and PepsiCo which wont advertise its leading trademark , Pepsi, or any other trademark for the first time in 23 years, after spending not less than 254 million dollars for advertisements during Super Bowl games in the last two decades.

    Among the companies that will appear this year  are Intel, Motorola, Electronic Arts, The online broker eTrade, Honda , Hyundai, VolksWagen and Chrysler.

    Ailon.

    The CEO Game.

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  • 03Feb

    The retail sales in the US had fallen 6.2% in 2009 comparing to 2008- Which is the largest yearly fall since these reports had been first published in 1992.

    The retail sales had hit a 17 years bottom. The retail sales had decrease last month at 0.3% which is the first decrease in the last 3 months, so said the US Trade Office. The economist predictions were an increase of 0.5%. Car sales had decrease at 0.8%, Electronics sales and home supplies decreased at 2.6%.

    In annual summery the values of retails sales stood on 4.14 trillion dollars at 2009.

    More about how the retail sales will affect the stock market can be seen on the following movie.

    Ailon.

    The CEO Game.

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  • 30Jan

    In a majority of 70 vs. 30 and after a long battle by the republican senators, the senate had approved the Federal Reserve chairman’s second term.

    The US senate had approved with a majority of 70 vs. 30 that Ben Bernanke will continue to he’s second terms as the chairman of the Federal Reserve. Bernanke got Barak Obama’s support for the nomination after Obama claimed the Bernanke’s policy helped the US to minimize the damages of the global financial crisis.

    Although Obama declared that he supports Bernanke’s nomination few months ago, the objection of republican senators had put a question mark over Obama’s ability the pass the nomination.

    For more about this story.

    Ailon.

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  • 27Jan
    Technology Comments Off

    Apple Lunched today its new flag product – The iPad a tablet pc which will cost starting from 499$.

    Apple had to put an end to the rumors and speculations when it announced its new tablet PC. During an event that took place in San Francisco, Apple’s CEO Steve Jobs had announced the release of the new product- the iPad.

    iPad- Apple's new tablet PC

    iPad- Apple's new tablet PC

    The new product, which is mainly focused around network services, includes a 10 inch screen and it’s based on the iPhone operation system iPhoneOS. The iPad is 1.25 cm thick and weights 700 grams. The iPad works on Apple’s CPU the A4 with approximately 1 GHz CPU power. The iPad also has a Bluetooth capability and apple had declared that it can last as long as 10 hours on its batteries. The iPad screen is of course a multi touch screen.

    Job has declared that the iPad is a part of a new generation of products between the Laptops and Smartphones. What about notebooks? Jobs said that notebooks are nothing but weak and cheap laptops.

    Apples had declared that the iPad will support all the iPhone and iPod applications as well as having original application of its own. One of the major goals of the iPad is to act as an electronic reader (similar to Amazon Kindle). In the event itself Jobs announce that Apple had already signed deals with 5 of the world’s largest book publishers.

    Also during that event Jobs had announced that Apple had sold its 250 million iPod few weeks ago and had more than 250 million visitors, in its 284 stores, in the last quarter.

    Ailon.

    The CEO Game.

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  • 26Jan

    The uncertainty about, the Federal Reserve chairman Ben Bernanke, to second term had raised after two democratic senators showed objection.

    Ben Bernanke will get enough votes in the sent to get the second term in the chairman position – said David Axelrod, one of President Obama’s top advisors

    “The president is confident that the chairman’s appointment will be approved“ Said Axelrod. At the weekend president Obama contacted the Democratic Party leadership to confirm that Barnanke will receive the required votes for his appointment, an indication for the growing concern in the government about Bernanke’s weakened position.

    On his way to a second term?

    On his way to a second term?

    The uncertainty about Bernanke’s re appointment was worsened this weekend, after two democratic senators had announce that they object his appointing, which caused a sharpest falls in US stock market for the last 10 months. Bernanke critics, which object his second term, claims that the Federal Reserve Bank had failed to prevent the worst financial crisis since 1929 and that the bailout that was handed to the banks came on the cost of US tax payers.

    Ailon.

    The CEO Game.

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  • 24Jan

    The two students that founded Google and made it an Internet Giant had announced that they are about to sell 10 million stocks at the value of 5.5 billion dollars.

    Sergey Brin and Larry Page, the two students that founded Google, are starting to think about their own future. They have announces yesterday that they will offer for sell 10 million stocks that they own. The selling will be preformed over a period of 5 years; it will assume the complete control from their hands when they will be left with only 48% of Google’s control stocks.

    Thinking About Their Personal Future.

    Thinking About Their Personal Future.

    The Founders of Google possess today about 58 million Google’s stocks which were yesterday traded at the value of 548 dollar per stock. According to the company’s announcement they plan to realize some of their holding as part of a long term strategy to spread their personal investments.  After the sale Page and Brin will still continue to hold a major part of Google’s stocks and control.

    Today Page acts as Google’s president of products and Brin as president of technology. According to the current value of Google’s stock each one of them will earn around 2.75 billion dollars from the sale.

    Ailon.

    The CEO Game.

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  • 18Jan

    How do you deal with change? How do you get your employees embrace the new changes? What is the difference between good plans and great plans? Well Patrick Dixon, which was defined by the New York Times as a “Global Change Guru” and as “Europe Leading Futurist” by Press Association, tries to answer those questions. We invite to view the following keynote by Dixon and open your mind for the change.

    Ailon.

    The CEO Game.

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  • 13Jan

    In the European Union an all time negative record was broken in November: 10% rate of unemployment. Just like the United States and president Obama, the European Union too is battling with high rates of unemployment. The unemployment rate has risen in all European Union countries and has reached the highest peak since the beginning of the millennium. Spain is leading the charts, and the Netherlands enjoy the lowest rate.

    Like Obama, the European Union is stuck with a high unemployment rate.

    Like Obama, the European Union is stuck with a high unemployment rate.

    For the first time since the Euro currency was launched in 1999, the unemployment rate among the 16 countries which are members of the EU and use the common currency has reached 10%. EuroStat, the Statistical Office of the European Union, had published last week the data which shows that the unemployment rate had risen in 0.1% from October, and is now standing on the highest level since August 1998, an 8% increase compared to 2008 at the time.

    As mentioned above, Spain is suffering from the highest rate of unemployment at 19.4%, while Holland is proud to have only 3.9%, the lowest rate. This inequality re-raised the claims that the common Euro currency is of more beneficent to some countries than to others.

    The unemployment rate of 27 EU members which don’t use the Euro like Britain and Sweden had also risen in November by 0.1% to 9.5%. Through out the entire Euro bloc you can find countries who are suffering from the recession such as Spain, Greece, Cyprus. In addition, many economies are rapidly shrinking for instance in Estonia, Latvia, Hungary, Romania and even in the United Kingdom.

    Altogether in November, 22.9 million of people where unemployed in the European Union, 15.7 million out of them are from the Euro bloc. The EuroStat had also published data showing on a 0.4% growth in the Euro bloc’s economy in the third quarter of 2008, due to Germany and a 0.3% growth in the entire European Union. A reason to be optimistic? We aren’t so sure…

    Omer Shachnai

    The CEO Game.

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